HELLO. I'M SARAH.

I am a marketing and content consultant, with 15 years of experience working with tech, startup, academic and nonprofit organizations. I look for opportunities to partner with teams working to innovate, create sustainable change and drive growth through creativity, collaboration, design thinking and marketing strategy.

While some of my consulting is done in stealth, below you'll find examples of recent work.

Additional details available upon request.

STORE NO8, THE INCUBATION ARM OF WALMART

Store No8 Website & Content Strategy

While consulting for Store Nº8, the incubation arm of Walmart, I collaborated with the team to design and co-lead a website and digital strategy. This included working as the lead copywriter, running an RFP process to select an agency partner, and co-leading management of the website design and development in partnership with the full-time
Store Nº8 team.

Store No8 Brand StoryTAKE A LOOK
BRAINTRUST

Braintrust Digital & Content Marketing

Revolutionizing the future of work, I collaborated with Braintrust to lauch their brand,
digital and content marketing strategy as they emerged from stealth mode as part of
IDEO Ventures.

Braintrust HomepageLEARN MORE
KELLOGG SCHOOL OF MANAGEMENT, NORTHWESTERN UNIVERSITY

Defining a
New Brand Story

To announce the new programming for entrepreneurship and innovation at the Kellogg School of Management, I partnered with our creative team to co-produce a video that captured the exciting changes. The video shared insights from faculty, students and alumni who are successful entrepreneurs.

VIEW NOW
A still from a video I co-produced for Kellogg School of Management's innovation and entrepreneurship programming.
BUILT IN, INC

Content Director,
Brand Studio & Tech News

As the Content Director and Senior Editor at Built In, Inc., I managed the tech news and brand studio content teams across all regions, including New York, Boston, Chicago, Denver, Austin, San Francisco and Los Angeles. This work included developing tech news and employer brand content strategy, consulting directly with clients to design customized content plans, and collaborating across the entire company to drive growth, which led to a successful
Series B round of funding which enabled further growth.

Store No8 Our Story pageIT'S ALL ABOUT CULTURE
PEOPLE ROCKET

People Rocket
Digital & Content Marketing

To refresh the People Rocket brand, I collaborated with their leadership team to stand up a new website with a new brand voice, developed a brand content strategy, and partnered with leadership to capture their unique approach to innovation by ghostwriting articles.

People Rocket CultureLEARN MORE
CONTRACTSCOUNSEL

ContractsCounsel Digital & Content Marketing

To strategically grow ContractsCounsel, I collaborated with the founder to develop a thought leadership content and digital marketing strategy.

A lawyer consults a new business on their legal documents.READ ON